Settings drive everything
Brands & channels, fee rules and pricing strategy defaults feed every picker and every number — set them once per company.
The content-driven commerce operating system
The growth engine built for the new era of e-commerce
Content is the engine. Marketplaces are where it converts. SellerTiger puts every number in one place — and turns the loop between them into a method your whole team can repeat.
Every sign-up starts on the Free plan. No credit card; upgrade any time.
Content → Conversion
Data in one place
- Content → traffic → conversion → data → decisions
- All data in one place
- Th · En · 中文
Connects to the platforms and tools your team already uses
How e-commerce works now
Three layers. One system that sees all of them.
Demand is no longer found by browsing a marketplace. It is created by content and finished by a checkout. Winning sellers run both layers — and read them from one set of numbers.
01
Content is the engine
Short videos, creators, posts and LINE broadcasts create demand. Plan it, publish it, pay creators on time and see which piece moved sales.
TikTokFacebookInstagramLINE OAKOL
02
Marketplaces are the conversion layer
Shopee, Lazada, TikTok Shop and your own website turn attention into orders. Price with true fees, keep stock honest and answer every buyer.
ShopeeLazadaTikTok ShopWebsite
03
Data in one place
SellerTiger connects every account, fetches on schedule, removes duplicates silently and tells you where each number came from — so the whole team decides from the same truth.
Data CenterAuto-fetchOne ledger
The methodology
A loop you can run every week — and copy to every brand
Every growth result comes from the same five steps. SellerTiger gives each step its tools, its numbers and its owner.
- 01Content
Plan the calendar, brief creators, publish and track every post.
Content · KOL · Broadcasts - 02Traffic
Followers, reach and clicks across networks, fetched automatically.
Traffic & growth - 03Conversion
Fee-aware prices, honest stock and fast buyer replies on every channel.
Pricing · Orders · Inbox - 04Data
Orders, settlements, spend and stock land in one place, deduplicated.
Data Center · Overview - 05Decisions
Budgets, purchase plans, approvals and OKRs turn numbers into next actions.
Budget · Forecast · Approvals
Data in one place
Connect once. Every number arrives on its own — and explains itself.
Scattered back offices, exports and spreadsheets become one source of truth. Connect an account and SellerTiger takes it from there.
- Connect once, fetched automatically
Each source runs hourly, daily or weekly with a Run-now button, last and next run, and a health status.
- A clear source priority
Direct platform API, then the platform’s own export files, then ERP bridges such as BigSeller, then AI reading of public pages, then spreadsheets — the best available source always wins.
- Silent de-duplication
Orders are matched by platform + order number, so switching sources or re-importing never double counts.
- Manual entry, locked when it should be
No API yet? Import or type it. The moment an API is connected, the manual path for that data closes automatically.
- Data tasks for the rest
What cannot be fetched becomes a task for the right colleague, with the file format and deadline attached.
- Every number shows its source
An (i) on each figure tells you what it is, how it is calculated, where it came from and when it last synced.
Data CenterData in one placeSource priority
- 1Platform API
- 2Platform export files
- 3ERP bridge (BigSeller…)
- 4AI reading public pages
- 5Excel / manual
Features
One system, every part of the operation
Everything an e-commerce team needs, connected. Each module works on its own — and gets stronger with the others switched on.
Dashboards
Commerce operations
- ProductsOne page per product: SKUs, images, stock, sales, paid prices and competitors.
- Orders & fulfillmentEvery marketplace and chat order in one flow: check, scan-pack, print, ship, after-sales.
- Price systemFee-aware prices, net-margin floors and approved price changes for every channel.
- Asset libraryOne shared home for product images, videos, PDFs and links.
- Purchase forecastKnow each SKU’s stock-out date and order in time — lead times, sale days and AI included.
- Customer serviceBuyer chats and reviews from every marketplace, with reply timers, AI and order context.
Content & growth
Finance & budget
Inside SellerTiger
Real screens, focused on what matters
Every view is built to answer one question fast. A few of the details our customers use every day:
Order before you run out, not after
When content and creators push a product, demand jumps weeks before a container can arrive. SellerTiger turns real order data into a stock-out date and a reorder quantity per SKU, lays every purchase order on a timeline, and lets AI review the plan before you commit money.
- Real sales rate, not a guess
- Lead time per supplier
- Reorder point and stock-out date
Run creators as a system, and see which ones really sell
Creators are the fastest way to turn content into orders — and the easiest place to lose money. SellerTiger runs the whole loop: find and screen creators, agree deals inside your margin rules, ship approved samples, track every post, and attribute the orders each creator brings against what you spent.
- Register before the first DM
- Screening and AI fit score
- Pipeline and contact log
Plan the spend that feeds growth, and see what it returns
Content, creators and ads are what bring traffic — and they cost money. Budget & profit puts the plan, the real spend, the money already promised and the e-commerce P&L in one place, filled automatically by the modules where the spending happens.
- A real planning table
- Build next year in minutes
- Committed vs actual
Approve with the numbers in view, and let the follow-up run itself
Most approval tools stop at “approved”. In SellerTiger the request carries the data it is about, the system checks it before you look, AI can review it, and approving it actually does the next steps: prices go live, money is booked, tasks are created, people are notified.
- Every request type, one inbox
- Checked before you open it
- AI review on demand
All your data in one place, so decisions are fast
Content drives traffic, marketplaces convert it, and the data ends up scattered across seller centers, social accounts, an ERP and spreadsheets. The Data Center brings it together: where each kind of data comes from, how often it refreshes, whether it is healthy, and what still needs a manual upload.
- One card per source
- Health at a glance
- Auto-fetch at your frequency
Reach every follower you have earned, on schedule
Content builds an audience on LINE, Facebook, Instagram and TikTok; broadcasting turns that audience into traffic on campaign day. SellerTiger composes LINE OA broadcasts with live product cards, sends them only after approval, tests them in a sandbox first, and schedules social posts from the same plan.
- Several LINE Official Accounts
- A composer built for selling
- Product cards with live prices and links
Repeatable by design
Turn what works into how you work
01
02
A weekly rhythm
Daily workbench, weekly growth and stock review, monthly reconciliation and budget close — the same cadence for every brand.
03
Work that assigns itself
Alerts, approvals and data gaps create tasks for the right person with the context attached.
04
Goals tied to live numbers
OKRs read real metrics, so progress updates itself and every team sees the same scoreboard.
AI
An AI teammate on every page
Not a chat box bolted on the side — the assistant works inside products, orders, inbox, marketing and finance, with your permissions and your numbers.
See the AI assistant
Integrations
SellerTiger connects to the marketplaces, ERP, accounting, messaging, social and logistics services Southeast Asian sellers rely on
ShopeeLazadaTikTok ShopShopifyShopline
LINE SHOPPINGBigSellerPEAKLINE Official AccountGoogle Workspace
GmailLarkMeta
Facebook
Instagram
TikTokWho is SellerTiger for?
Brands and online sellers who sell on Shopee, Lazada, TikTok Shop, their own website, LINE and social media — from a two-person shop to a team of dozens running several brands.
Do I need to connect my shops to start?
No. SellerTiger works on its own: import products from a spreadsheet, create manual orders and record stock movements. When you connect a shop or ERP, that data syncs automatically and the manual step for it is locked.
Which platforms do you connect to?
Shopee, Lazada, TikTok Shop, Shopify, Shopline, BigSeller, PEAK, LINE OA, Facebook and Instagram, TikTok, Google (Gmail and Calendar) and Lark, plus AI providers. See the integrations page for what each connection does today.
How does the Free plan work?
Every sign-up starts on the Free plan: free forever, no credit card, with the basics (orders, products, inventory, pricing and the customer inbox; no AI or data export). When you need more people, shops or AI, upgrade any time in Settings → Plan.
How is the price calculated?
Plans are priced per person per month. Your bill is the plan price multiplied by the people in your workspace, up to the plan’s seat cap. Yearly billing gives you two months free.
Ready to see your business in one place?
Sign up free in a minute — you start on the Free plan and can upgrade any time. Bring your team, connect your shops and watch the numbers move.